Fashion / editorial
SNITT
A fashion house site that behaves like a look book: a slideshow of collection looks, four collections, an archive, a journal, stockists, and contact.
- Demo build
- /01-snitt/
- Orivian contribution
- Full website built from zero — self-initiated, no client commission.
- Site audience
- Press, buyers, and clients following a fashion studio’s collections
- Pages
- 15 pages in the build

The context
What this website is for.
A fashion design studio presenting collections to press, buyers, and clients who read restraint as confidence — the site is the look book, and it has to feel like an archive rather than a shop.
Nobody arrives here to buy a product SKU. They arrive to judge taste, and typography, sequencing, and whitespace make that judgment before any garment description is read.
What the site has to do
- Present each collection as an editorial body of work, not a catalog.
- Number and caption looks so a reader can reference them.
- Keep archive and journal one step behind the current collection, never in front of it.
- Give stockists and studio contact a quiet, credible path at the end.
- Read as luxury with no decorative help — no badges, no sale flags, no noise.
Scope
What the build covered.
Structure, content, design, and build for the whole site — the parts a visitor can see and use.
- Hero slideshow with look numbering
- Collection index and four collection pages
- Archive and journal with article pages
- Stockist listings
- Editorial typography and spacing system
- Responsive layout across devices
Inside the demo
Follow the structure yourself.
Every page below is public. The quickest way to judge this work is to open the paths and read them on your phone.
- Home/01-snitt/
- About/01-snitt/about/
- Collections/01-snitt/collections/
- Concrete Silk — FW26/01-snitt/collections/fw26/
- Salt & Ash — SS26/01-snitt/collections/ss26/
- The Wool Papers — FW25/01-snitt/collections/fw25/
- Linen Monolith — couture/01-snitt/collections/couture/
- Archive/01-snitt/archive/
- Journal/01-snitt/journal/
- On Cutting Rooms and Silence/01-snitt/journal/cutting-rooms/
- Fitting Notes No. 14/01-snitt/journal/fitting-notes/
- Why We Left Trend Cycles Behind/01-snitt/journal/trend-cycles/
- The Wool Diaries/01-snitt/journal/wool-diaries/
- Stockists/01-snitt/stockists/
- Contact/01-snitt/contact/
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These are self-initiated demo builds. No client commissioned them; brands are fictional or fictionalized, and prices, hours, and metrics inside the demos are labeled indicative.
More examples
Other websites in this collection.
Planning a clearer, more useful website?
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