Personal services / portfolio
Eric Agulto
A designer and copywriter’s own site, presenting work as case studies with the decisions and outcomes spelled out instead of bare screenshots.
- Demo build
- /ericagultocom/
- Orivian contribution
- Full website built from zero — self-initiated, no client commission.
- Site audience
- Prospective clients comparing a solo designer against an agency
- Pages
- 6 pages in the build

The context
What this website is for.
A freelancer competing against agencies has to prove judgment, not output. The proof is in how a project was reasoned through, so the case study is the product.
Because the client work is already documented, the portfolio and the case studies come from one source — which means the two sections cannot drift apart.
What the site has to do
- Lead with strategy, not with a visual montage.
- Show each project as challenge, decisions, and outcome.
- Keep services and process on the page a buyer actually reaches.
- Reuse the client work rather than duplicating it as thin portfolio entries.
- Carry the legal pages a client site needs.
Scope
What the build covered.
Structure, content, design, and build for the whole site — the parts a visitor can see and use.
- Strategy-led homepage
- Work index with per-project case studies
- Services and process pages
- About and contact
- Privacy and terms pages
- Responsive layout across devices
Inside the demo
Follow the structure yourself.
Every page below is public. The quickest way to judge this work is to open the paths and read them on your phone.
- Home/ericagultocom/
- About/ericagultocom/about/
- Services/ericagultocom/services/
- Process/ericagultocom/process/
- Work/ericagultocom/work/
- Contact/ericagultocom/contact/
Related services
How this translates to your project.
- Read the service01Website planning
Website Planning and Structure
Start with the right structure.
- Read the service02Content and messaging
Content and Messaging
Make the offer easier to understand.
These are self-initiated demo builds. No client commissioned them; brands are fictional or fictionalized, and prices, hours, and metrics inside the demos are labeled indicative.
More examples
Other websites in this collection.
Planning a clearer, more useful website?
Describe what you are building and what needs to be clearer. The conversation starts with the problem, not with a package.
Remote · Direct · No pressure to choose the biggest package


